Discourse Communication And The Enterprise PDF Download
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Author | : Giuliana Elena Garzone |
Publisher | : Cambridge Scholars Publishing |
Total Pages | : 480 |
Release | : 2019-01-29 |
Genre | : Language Arts & Disciplines |
ISBN | : 1527527409 |
Download Discourse, Communication and the Enterprise Book in PDF, ePub and Kindle
This volume presents research studies that investigate various aspects of corporate communication from the viewpoint of language and discourse, giving special attention to emerging issues and recent developments in times of rapid sociotechnical evolutions. The studies included here are diverse in their outlook, analytical procedures, and objects of enquiry, spanning across various areas of corporate communication, both external and internal, such as corporate image and reputation management, various forms of corporate behaviour, branding at different levels including employer branding, recruiting, and consumer reviews. Similarly diversified are the settings, genres and media analysed, from face-to-face interaction to communication through the press, from traditional websites to social networking sites. All the studies presented in this volume are set in a discourse-analytical framework and share the ultimate purpose of providing new insights into the evolution of communication and discourse practices in the corporate environment, taking account of the most important issues that have attracted researchers’ interest and are still open to debate.
Author | : Communications International Conference on Discourse |
Publisher | : |
Total Pages | : 424 |
Release | : 2004 |
Genre | : Business communication |
ISBN | : 9789728886028 |
Download Discourse, communication and the enterprise: linguistic perspectives Book in PDF, ePub and Kindle
Author | : E. Darics |
Publisher | : Springer |
Total Pages | : 286 |
Release | : 2015-04-14 |
Genre | : Language Arts & Disciplines |
ISBN | : 1137405570 |
Download Digital Business Discourse Book in PDF, ePub and Kindle
This book provides a timely and comprehensive snapshot of the current digital communication practices of today's organisations and workplaces, covering a wide spectrum of communication technologies, such as email, instant messaging, message boards, Twitter, corporate blogs, consumer reviews and mobile communication technologies.
Author | : Jolanta Aritz |
Publisher | : Lexington Books |
Total Pages | : 289 |
Release | : 2012 |
Genre | : Business & Economics |
ISBN | : 161147437X |
Download Discourse Perspectives on Organizational Communication Book in PDF, ePub and Kindle
Discourse Perspectives in Organizational Communication brings together researchers from the social sciences and humanities to look at discourse and how it shapes organizations and their social actors. Unlike others in the field, this book assumes that language creates and constitutes reality, rather than simply mirroring or describing it. This collection illustrates the variety of organizational phenomena that might be studied and the range of epistemological and methodological approaches that might be used in discourse analysis techniques.
Author | : Glen Alessi |
Publisher | : Springer |
Total Pages | : 450 |
Release | : 2015-12-29 |
Genre | : Language Arts & Disciplines |
ISBN | : 1137507683 |
Download The Ins and Outs of Business and Professional Discourse Research Book in PDF, ePub and Kindle
Winner of the Association for Business Communication’s Distinguished Publication on Business Communication Award 2016 This edited volume offers a collection of original chapters focusing on the Ins and Outs of professional discourse research. Drawing on insights from LSP, ethnography and discourse analysis, it covers a wide range of issues, ranging from gaining access and collecting data to feeding results back in the form of recommendations to practitioners.
Author | : Anna Trosborg |
Publisher | : Peter Lang |
Total Pages | : 260 |
Release | : 2005 |
Genre | : Business & Economics |
ISBN | : 9783039106066 |
Download Business Discourse Book in PDF, ePub and Kindle
The contributions to this volume together confirm that though context and culture are complex and difficult notions, they are crucial to understanding the professional genres of modern business communication. In today's globalised business environment, professionals of all backgrounds are under pressure to employ new and different discourse standards to allow for smoother production and reception of business documents and dialogues. In this changing environment, the success of any commercial activity will depend on how competently business professionals respond to the cultural sensitivities and preferences of their partners. Taking a variety of approaches to professional genres, including customer complaints, mission statements, international contracts and decision-making meetings, the authors explore complex aspects of both cross-cultural and interpersonal issues in business discourse and suggest practical applications of their analytical findings.
Author | : F. Ramallo |
Publisher | : Palgrave Macmillan |
Total Pages | : 0 |
Release | : 2009-08-28 |
Genre | : Social Science |
ISBN | : 9781403947369 |
Download New Approaches to Discourse and Business Communication Book in PDF, ePub and Kindle
A collection of new studies of the role of discourse in communication in business and other professional fields, offering a multidisciplinary approach and providing a number of representative perspectives to the different theoretical and methodological traditions that characterize this subject.
Author | : Francesca Bargiela-Chiappini |
Publisher | : Springer |
Total Pages | : 371 |
Release | : 2013-07-25 |
Genre | : Language Arts & Disciplines |
ISBN | : 1137024933 |
Download Business Discourse Book in PDF, ePub and Kindle
This second edition reviews the field of business discourse, centring on the investigation of business language and communication as practice. It combines research-based discussions with innovative practical applications and promotes debate and enquiry on a range of competing issues, emerging from business discourse research and teaching practice.
Author | : Geert Jacobs |
Publisher | : Springer Nature |
Total Pages | : 204 |
Release | : 2021-01-27 |
Genre | : Language Arts & Disciplines |
ISBN | : 3030617572 |
Download Good Data in Business and Professional Discourse Research and Teaching Book in PDF, ePub and Kindle
This edited book engages with the richly interdisciplinary field of business and professional communication, aiming to reconcile the prescriptive ambitions of the US-centred business communication tradition with the more descriptive approach favoured in discourse studies and applied linguistics. A follow-up to the award-winning book The Ins and Outs of Business and Professional Discourse Research (Palgrave Macmillan, 2016), this volume brings together scholars and their recent work from wide-ranging business and professional settings to engage with the question of what counts as good data. The authors focus on four key themes - authenticity, triangulation, background and relevance - to shine a light on business and professional discourse as essential contextual and intertextual. This book will be of interest to scholars working in applied linguistics, sociolinguistics, and business communication, but also other social scientists interested in a range of perspectives on oral, written and digital language use in workplace settings.
Author | : Cornelia Ilie |
Publisher | : Springer |
Total Pages | : 197 |
Release | : 2018-10-25 |
Genre | : Language Arts & Disciplines |
ISBN | : 3319964755 |
Download Teaching Business Discourse Book in PDF, ePub and Kindle
This book presents research in business discourse and offers pedagogical approaches to teaching business discourse in both classroom and consultancy contexts that address the key issues of dealing with different types of learners, developing teaching materials and evaluation. Drawing on the authors’ extensive experience of researching business discourse from a variety of different perspectives including pragmatics, discourse analysis, rhetoric, and language for specific purposes, it demonstrates how these approaches may be applied to teaching. Each chapter includes a list of additional readings, together with a number of practical tasks designed to help readers apply the materials presented. Case studies are used throughout the book to illustrate the concepts, thus equipping readers with a set of research tools to extend their own understanding of how language and communication operate in business contexts, as well introducing them to a variety of research-based ideas that can be translated easily into a classroom setting. The book is cross-cultural in scope as it includes perspectives from a range of different contexts. It represents a significant advance in current literature and will provide a valuable resource for students and scholars of applied linguistics, business communication, and business discourse, in addition to teachers of Business English.