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Digital Sense

Digital Sense
Author: Travis Wright
Publisher: John Wiley & Sons
Total Pages: 304
Release: 2017-01-06
Genre: Business & Economics
ISBN: 1119291747

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Compete in the digital world with pragmatic strategies for success Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. By reorganizing sales and marketing to compete in today's digital-first, omni-channel environment, you gain newfound talent and knowledge from the resources already at hand. This book provides two pragmatic frameworks for implementing and customizing a new marketing operating system at any size organization, with step-by-step roadmaps for optimizing your customer experience to gain a competitive advantage. The Experience Marketing Framework and the Social Business Strategy Framework break down proven methods for exceeding the expectations customers form throughout the entirety of the buying journey. Customizable for any industry, sector, or scale, these frameworks can help your organization leap to the front of the line. The evolution of marketing and sales demands a revolution in business strategy, but realizing the irrelevance of traditional methods doesn't necessarily mean knowing what comes next. This book shows you how to compete in today's market, with real-world frameworks for implementation. Optimize competitive advantage and customer experience Map strategy back to business objectives Engage customers with a pragmatic, proven marketing system Reorganize sales and marketing to fill talent and knowledge gaps Today's customer is savvy, with more options than ever before. It's critical to meet them where they are, and engagement is the cornerstone of any cohesive, effective strategy. The technological revolution has opened many doors for marketing and sales, but the key is knowing what lies behind each one—what works for your competitor may not be right for you. Digital Sense cuts through the crosstalk and confusion to give you a solid strategy for success.


Digital Sense

Digital Sense
Author: Travis Wright
Publisher: John Wiley & Sons
Total Pages: 336
Release: 2017-01-06
Genre: Business & Economics
ISBN: 1119291712

Download Digital Sense Book in PDF, ePub and Kindle

Compete in the digital world with pragmatic strategies for success Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. By reorganizing sales and marketing to compete in today's digital-first, omni-channel environment, you gain newfound talent and knowledge from the resources already at hand. This book provides two pragmatic frameworks for implementing and customizing a new marketing operating system at any size organization, with step-by-step roadmaps for optimizing your customer experience to gain a competitive advantage. The Experience Marketing Framework and the Social Business Strategy Framework break down proven methods for exceeding the expectations customers form throughout the entirety of the buying journey. Customizable for any industry, sector, or scale, these frameworks can help your organization leap to the front of the line. The evolution of marketing and sales demands a revolution in business strategy, but realizing the irrelevance of traditional methods doesn't necessarily mean knowing what comes next. This book shows you how to compete in today's market, with real-world frameworks for implementation. Optimize competitive advantage and customer experience Map strategy back to business objectives Engage customers with a pragmatic, proven marketing system Reorganize sales and marketing to fill talent and knowledge gaps Today's customer is savvy, with more options than ever before. It's critical to meet them where they are, and engagement is the cornerstone of any cohesive, effective strategy. The technological revolution has opened many doors for marketing and sales, but the key is knowing what lies behind each one—what works for your competitor may not be right for you. Digital Sense cuts through the crosstalk and confusion to give you a solid strategy for success.


ITEI 2022

ITEI 2022
Author: Azah Kamilah Draman
Publisher: European Alliance for Innovation
Total Pages: 1125
Release: 2023-06-14
Genre: Computers
ISBN: 1631904035

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This volume contains the papers presented at the 2nd International Conference on Internet Technology and Educational Informatization (ITEI 2022), held during December 23th-25th, 2023 in Harbin, China. Today, the rapid development in Internet and education technology poses new challenges to scientists that requires innovative approach and methodology or eventually new educational theories. Internet technology is the prerequisite for educational informatization to be realized. The specific Conference topics include: Artificial Intelligence in Education; User Interfaces and Human Computer Interaction; Distance Education for Computers; Computer Application in Social and Behavioural Sciences; Pedagogy Enhancement with E-Learning; Accessibility to Disabled Users; etc. Also, the Conference is intended to give students and research groups the opportunity to learn more about Internet Technology and Educational Informatization as an important tool in their applications and development. There were about 150 participants from countries all over the world attended the conference and they attended the presentations by scholars representing both institutes and academia. The scientific program consisted of in total 5 talks as well as many oral and poster presentations. Five talks were invited keynote speakers given by Pun Chi Man (University of Macau, China), Yongjun Feng (Shaanxi Normal University, China), Philippe Fournier-Viger (Shenzhen University, China), Rafidah Md Noor (Universiti Malaya, Malaysia) and Khe Foom HEW (The University of Hong Kong, China). Titles included Privacy Protection in Video Live Streaming, Research of Education Metaverse and Metaverse Education——Take E-Course Explosion as the Center, Advances and Challenges for the Discovery of Interesting Patterns in Network and Educational Data, The Rise of Mobile and Internet Technology in Higher Education and Remote Learning, and Engaging Students in Online Learning Activities Using Chatbots.


Friending the Past

Friending the Past
Author: Alan Liu
Publisher: University of Chicago Press
Total Pages: 333
Release: 2018-11-27
Genre: Social Science
ISBN: 022645195X

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Can today’s society, increasingly captivated by a constant flow of information, share a sense of history? How did our media-making forebears balance the tension between the present and the absent, the individual and the collective, the static and the dynamic—and how do our current digital networks disrupt these same balances? Can our social media, with its fleeting nature, even be considered social at all? In Friending the Past, Alan Liu proposes fresh answers to these innovative questions of connection. He explores how we can learn from the relationship between past societies whose media forms fostered a communal and self-aware sense of history—such as prehistorical oral societies with robust storytelling cultures, or the great print works of nineteenth-century historicism—and our own instantaneous present. He concludes with a surprising look at how the sense of history exemplified in today’s JavaScript timelines compares to the temporality found in Romantic poetry. Interlaced among these inquiries, Liu shows how extensive “network archaeologies” can be constructed as novel ways of thinking about our affiliations with time and with each other. These conceptual architectures of period and age are also always media structures, scaffolded with the outlines of what we mean by history. Thinking about our own time, Liu wonders if the digital, networked future can sustain a similar sense of history.


The Spirit of NLP

The Spirit of NLP
Author: L Michael Hall
Publisher: Crown House Publishing
Total Pages: 281
Release: 1996-08-22
Genre: Psychology
ISBN: 1845907582

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This fully revised edition brings you a brilliant Richard Bandler master training and significant contributions from Eric Robbie, Wyatt Woodsmall, Tad James, Christina Hall and the late Will MacDonald. "No other book covers this breadth of NLP Master Practitioner material." Frank Daniels, NLP trainer


Applied Embedded Electronics

Applied Embedded Electronics
Author: Jerry Twomey
Publisher: "O'Reilly Media, Inc."
Total Pages: 623
Release: 2023-11-14
Genre: Computers
ISBN: 1098144759

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Embedded controller electronics are at the heart of virtually all modern electronic devices today with a market of more than $86 billion per year and growing. To serve the needs of designers creating products for this huge market, this practical book covers topics crucial for modern electronics design. Author Jerry Twomey examines the methods necessary to help you create a trouble-free integrated system for your product, with an emphasis on hardware design. You'll explore topics from the perspective of real-world applications, including discussions about non-ideal components, noise, and methods for avoiding problematic scenarios. Topics include: Ideal versus actual connections, components, digital, signals Architecting an embedded system Digital interface selection by application, speed, distance Multivoltage power supplies High frequency power integrity Battery and charging systems EMI reduction and ESD protection Driving and sensing peripherals Digital feedback control Optimization of power consumption and cost Specialty systems: medical, industrial, aerospace PCB design including manufacturability, yield, and low noise This book guides you through all of the techniques listed, which are required for a reliable integrated system. Through extensive illustrations and minimal equations, anyone with an interest in electronics will quickly grasp the ideas discussed.


Diversity in Intellectual Property

Diversity in Intellectual Property
Author: Irene Calboli
Publisher: Cambridge University Press
Total Pages: 561
Release: 2015-05-28
Genre: Law
ISBN: 131629935X

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This book aims to create an interface between intellectual property and diversity - including cultural, biological, religious, racial, and gender-based diversity. While acknowledging that the historical rationale for intellectual property protection is based on theories of utilitarian incentives and property rights, the authors of this volume assert that the current intellectual property framework is not incompatible with including diversity as part of its objectives. Through its various themes, this book delves into the debate of whether such inclusion can be made possible and how intellectual property norms could be effectively used to protect and promote diversity. In this volume, leading scholars address ongoing regional, national, and international debates within the contexts of diversity, the existing legal framework, and the broader political and economic climate. The authors tackle such wide-ranging topics as the prohibition against trademarking slurs and concepts of intellectual property in ancient Indian texts.


StarBriefs Plus

StarBriefs Plus
Author: Andre Heck
Publisher: Springer Science & Business Media
Total Pages: 1132
Release: 2004-04-30
Genre: Science
ISBN: 9781402019258

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With about 200,000 entries, StarBriefs Plus represents the most comprehensive and accurately validated collection of abbreviations, acronyms, contractions and symbols within astronomy, related space sciences and other related fields. As such, this invaluable reference source (and its companion volume, StarGuides Plus) should be on the reference shelf of every library, organization or individual with any interest in these areas. Besides astronomy and associated space sciences, related fields such as aeronautics, aeronomy, astronautics, atmospheric sciences, chemistry, communications, computer sciences, data processing, education, electronics, engineering, energetics, environment, geodesy, geophysics, information handling, management, mathematics, meteorology, optics, physics, remote sensing, and so on, are also covered when justified. Terms in common use and/or of general interest have also been included where appropriate.


Screenscapes of e-Religiosity in India

Screenscapes of e-Religiosity in India
Author: Shekh Moinuddin
Publisher: Springer Nature
Total Pages: 175
Release: 2023-04-01
Genre: Social Science
ISBN: 3031288513

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This book deals with three different subjects: geography, social media and religion equally to discuss e-religiosity in terms of screenscapes that shaped digital socialization processes wherein the role of digital devices in general and smartphones in particular are considered crucial and critical. The spatial dimension is the primary foundation of the book wherein both space and place are discussed in digital manifestations in spatial sense. Religiosity is discussed variably in a sense of spirituality, social theories, religions and images. The book uses some illustrations to understand image politics. Image politics is quintessential in the age of digital technologies when production and reproduction of images are not restricted to business only; rather it attracts politics too and politicians often use the same to make political scores against opponents. The book covers contemporary digital discourses of e-religiosity in a sense of screenscapes that often found pivot in daily discussions across social media platforms. Screenscapes are considered as mediated technologies when contents can be accessed from different social media apps to construct or deconstruct their views, narratives, discourses, ideas, emotions, and perceptions around religious images in day-to-day activities, practices, rituals, customs, traditions, faiths and beliefs. The used illustrations exclusively map Indian religious gestures, identities, values, and rituals in digital-spatial contexts. The book discusses seven major questions and argues the same across the chapters in varied representations and interpretations: How and to what extent has the meaning of religiosity changed in the digital age? What are the dimensions of e-religiosity in India? How are digital devices (re)shaping religiosity in terms of e-religiosity? How and to what extent digital devices are negotiating with social and cultural lives? What is digital spatiality? How and to what extent does social media influence religiosity?


Ultra Low-Power Biomedical Signal Processing

Ultra Low-Power Biomedical Signal Processing
Author: Sandro Augusto Pavlik Haddad
Publisher: Springer Science & Business Media
Total Pages: 221
Release: 2009-05-26
Genre: Technology & Engineering
ISBN: 1402090730

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Often WT systems employ the discrete wavelet transform, implemented on a digital signal processor. However, in ultra low-power applications such as biomedical implantable devices, it is not suitable to implement the WT by means of digital circuitry due to the relatively high power consumption associated with the required A/D converter. Low-power analog realization of the wavelet transform enables its application in vivo, e.g. in pacemakers, where the wavelet transform provides a means to extremely reliable cardiac signal detection. In Ultra Low-Power Biomedical Signal Processing we present a novel method for implementing signal processing based on WT in an analog way. The methodology presented focuses on the development of ultra low-power analog integrated circuits that implement the required signal processing, taking into account the limitations imposed by an implantable device.