Culture-Bending Narratives
Author | : Jason Locy |
Publisher | : FiveStone |
Total Pages | : 233 |
Release | : 2019-12-01 |
Genre | : Business & Economics |
ISBN | : 0578425998 |
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There’s no shortage of books talking about the importance of story, and for good reason. Effective storytelling is an important tool for your organization. But … Storytelling is not enough. If you want an organization that creates long-term positive impact, then you need more than clever stories. You need to create meaning through narrative. In Culture-Bending Narratives, Jason Locy takes you through the process of moving beyond the fundamentals of storytelling and into a deeper conversation around the power of narrative. With narrative, your organization can challenge the way others see the world and invite them on a journey to discovering a deeper purpose and meaning. In the end, you will leave with a new way of thinking that weaves your organization’s desire for a better world throughout all you do.