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Culture and Rhetoric

Culture and Rhetoric
Author: Ivo Strecker
Publisher: Berghahn Books
Total Pages: 267
Release: 2009-07-01
Genre: Social Science
ISBN: 1845459296

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While some scholars have said that there is no such thing as culture and have urged to abandon the concept altogether, the contributors to this volume overcome this impasse by understanding cultures and their representations for what they ultimately are – rhetorical constructs. These senior, international scholars explore the complex relationships between culture and rhetoric arguing that just as rhetoric is founded in culture, culture is founded in rhetoric. This intersection constitutes the central theme of the first part of the book, while the second is dedicated to the study of figuration as a common ground of rhetoric and anthropology. The book offers a compelling range of theoretical reflections, historical vistas, and empirical investigations, which aim to show how people talk themselves and others into particular modalities of thought and action, and how rhetoric and culture, in this way, are co-emergent. It thus turns a new page in the history of academic discourse by bringing two disciplines – anthropology and rhetoric – together in a way that has never been done before.


Culture, Rhetoric and the Vicissitudes of Life

Culture, Rhetoric and the Vicissitudes of Life
Author: Michael Carrithers
Publisher: Berghahn Books
Total Pages: 195
Release: 2009-06-01
Genre: Social Science
ISBN: 1845459245

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Inspired by the Rhetoric Culture Project, this volume focuses on the use of imagery, narrative, and cultural schemes to deal with predicaments that arise during the course of life. The contributors explore how people muster their resources to understand and deal with emergencies such as illness, displacement, or genocide. In dealing with such circumstances, people can develop new rhetorical forms and, in the process, establish new cultural resources for succeeding generations. Several of the contributions show how rhetorical cultural forms can themselves create emergencies. The contributors bring expertise from a variety of disciplines, including anthropology and communications studies, underlining the volume’s wider relevance as a reflection on the human condition.


Rhetoric in Popular Culture

Rhetoric in Popular Culture
Author: Barry Brummett
Publisher: SAGE Publications
Total Pages: 324
Release: 2017-10-10
Genre: Language Arts & Disciplines
ISBN: 150631564X

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Rhetoric in Popular Culture, Fifth Edition, shows readers how to apply growing and cutting-edge methods of critical studies to a full spectrum of contemporary issues seen in daily life. Exploring a wide range of mass media including current movies, magazines, advertisements, social networking sites, music videos, and television shows, Barry Brummett uses critical analysis to apply key rhetorical concepts to a variety of exciting examples drawn from popular culture. Readers are guided from theory to practice in an easy-to-understand manner, providing them with a foundational understanding of the definition and history of rhetoric as well as new approaches to the rhetorical tradition. Ideal for courses in rhetorical criticism, the highly anticipated Fifth Edition includes new critical essays and case studies that demonstrate for readers how the critical methods discussed can be used to study the hidden rhetoric of popular culture.


The Rhetorical Emergence of Culture

The Rhetorical Emergence of Culture
Author: Christian Meyer
Publisher: Berghahn Books
Total Pages: 337
Release: 2011-05-01
Genre: Social Science
ISBN: 0857451138

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“Just as rhetoric is founded in culture, culture is founded in rhetoric” - the first half of this central statement from the International Rhetoric Culture Project is abundantly evidenced. It is the latter half that this volume explores: how does culture emerge out of rhetorical action, out of seemingly dispersed individual actions and interactions? The contributors do not rely on rhetorical “text” alone but engage the situational, bodily, and often antagonistic character of cultural and communicative practices. The social situation itself is argued to be the fundamental site of cultural creation, as will-driven social processes are shaped by cognitive dispositions and shape them in turn. Drawing on expertise in a variety of disciplines and regions, the contributors critically engage dialogical approaches in their emphasis on how a view from rhetoric changes our perception of people's intersubjective and conjoint creation of culture.


Rhetoric of the Chinese Cultural Revolution

Rhetoric of the Chinese Cultural Revolution
Author: Xing Lu
Publisher: Univ of South Carolina Press
Total Pages: 273
Release: 2020-08-05
Genre: Language Arts & Disciplines
ISBN: 1643361481

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A startling look at revolutionary rhetoric and its effects Now known to the Chinese as the "ten years of chaos," the Chinese Cultural Revolution (1966–76) brought death to thousands of Chinese and persecution to millions. In Rhetoric of the Chinese Cultural Revolution Xing Lu identifies the rhetorical practices and persuasive effects of the polarizing political language and symbolic practices used by Communist Party leaders to legitimize their use of power and violence to dehumanize people identified as class enemies. Lu provides close readings of the movement's primary texts—political slogans, official propaganda, wall posters, and the lyrics of mass songs and model operas. She also scrutinizes such ritualistic practices as the loyalty dance, denunciation rallies, political study sessions, and criticism and self-criticism meetings. Lu enriches her rhetorical analyses of these texts with her own story and that of her family, as well as with interviews conducted in China and the United States with individuals who experienced the Cultural Revolution during their teenage years. In her new preface, Lu expresses deep concern about recent nationalism, xenophobia, divisiveness, and violence instigated by the rhetoric of hatred and fear in the United States and across the globe. She hopes that by illuminating the way language shapes perception, thought, and behavior, this book will serve as a reminder of past mistakes so that we may avoid repeating them in the future.


Rhetoric in European Culture and Beyond

Rhetoric in European Culture and Beyond
Author: Jiří Kraus
Publisher: Karolinum Press, Charles University
Total Pages: 0
Release: 2014
Genre: English language
ISBN: 9788024625881

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This book, Rhetoric in European and World Culture, defines the position of rhetoric in the cultural and educational systems from ancient times through the present. It examines the decline of its importance in a period of rationalism and enlightenment, presents the causes of why rhetoric (reduced to a system of rhetorical tricks) came to have negative connotations, and explains why rhetoric in the 20th century was able to regain its position. It demonstrates that the prestige of rhetoric sharply falls when it is reduced to a refined method for deceiving the public, and increases when it is seen.


The Rhetorical Power of Popular Culture

The Rhetorical Power of Popular Culture
Author: Deanna D. Sellnow
Publisher: SAGE Publications
Total Pages: 339
Release: 2017-03-07
Genre: Language Arts & Disciplines
ISBN: 1506315224

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Can television shows like Modern Family, popular music by performers like Taylor Swift, advertisements for products like Samuel Adams beer, and films such as The Hunger Games help us understand rhetorical theory and criticism? The Third Edition of The Rhetorical Power of Popular Culture offers students a step-by-step introduction to rhetorical theory and criticism by focusing on the powerful role popular culture plays in persuading us as to what to believe and how to behave. In every chapter, students are introduced to rhetorical theories, presented with current examples from popular culture that relate to the theory, and guided through demonstrations about how to describe, interpret, and evaluate popular culture texts through rhetorical analysis. Author Deanna Sellnow also provides sample student essays in every chapter to demonstrate rhetorical criticism in practice. This edition’s easy-to-understand approach and range of popular culture examples help students apply rhetorical theory and criticism to their own lives and assigned work.


Visual Rhetoric

Visual Rhetoric
Author: Lester C. Olson
Publisher: SAGE
Total Pages: 465
Release: 2008-03-20
Genre: Art
ISBN: 141294919X

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Visual images, artifacts, and performances play a powerful part in shaping U.S. culture. To understand the dynamics of public persuasion, students must understand this "visual rhetoric." This rich anthology contains 20 exemplary studies of visual rhetoric, exploring an array of visual communication forms, from photographs, prints, television documentary, and film to stamps, advertisements, and tattoos. In material original to this volume, editors Lester C. Olson, Cara A. Finnegan, and Diane S. Hope present a critical perspective that links visuality and rhetoric, locates the study of visual rhetoric within the disciplinary framework of communication, and explores the role of the visual in the cultural space of the United States. Enhanced with these critical editorial perspectives, Visual Rhetoric: A Reader in Communication and American Culture provides a conceptual framework for students to understand and reflect on the role of visual communication in the cultural and public sphere of the United States. Key Features and Benefits Five broad pairs of rhetorical action—performing and seeing; remembering and memorializing; confronting and resisting; commodifying and consuming; governing and authorizing—introduce students to the ways visual images and artifacts become powerful tools of persuasion Each section opens with substantive editorial commentary to provide readers with a clear conceptual framework for understanding the rhetorical action in question, and closes with discussion questions to encourage reflection among the essays The collection includes a range of media, cultures, and time periods; covers a wide range of scholarly approaches and methods of handling primary materials; and attends to issues of gender, race, sexuality and class Contributors include: Thomas Benson; Barbara Biesecker; Carole Blair; Dan Brouwer; Dana Cloud; Kevin Michael DeLuca; Anne Teresa Demo; Janis L. Edwards; Keith V. Erickson; Cara A. Finnegan; Bruce Gronbeck; Robert Hariman; Christine Harold; Ekaterina Haskins; Diane S. Hope; Judith Lancioni; Margaret R. LaWare; John Louis Lucaites; Neil Michel; Charles E. Morris III; Lester C. Olson; Shawn J. Parry-Giles; Ronald Shields; John M. Sloop; Nathan Stormer; Reginald Twigg and Carol K. Winkler "This book significantly advances theory and method in the study of visual rhetoric through its comprehensive approach and wise separations of key conceptual components." —Julianne H. Newton, University of Oregon


Adaptive Rhetoric

Adaptive Rhetoric
Author: Alex C. Parrish
Publisher: Routledge
Total Pages: 192
Release: 2013-11-07
Genre: Language Arts & Disciplines
ISBN: 1317918029

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Rhetorical scholarship has for decades relied solely on culture to explain persuasive behavior. While this focus allows for deep explorations of historical circumstance, it neglects the powerful effects of biology on rhetorical behavior – how our bodies and brains help shape and constrain rhetorical acts. Not only is the cultural model incomplete, but it tacitly endorses the fallacy of human exceptionalism. By introducing evolutionary biology into the study of rhetoric, this book serves as a model of a biocultural paradigm. Being mindful of biological and cultural influences allows for a deeper view of rhetoric, one that is aware of the ubiquity of persuasive behavior in nature. Human and nonhuman animals, and even some plants, persuade to survive - to live, love, and cooperate. That this broad spectrum of rhetorical behavior exists in the animal world demonstrates how much we can learn from evolutionary biology. By incorporating scholarship on animal signaling into the study of rhetoric, the author explores how communication has evolved, and how numerous different species of animals employ similar persuasive tactics in order to overcome similar problems. This cross-species study of rhetoric allows us to trace the origins of our own persuasive behaviors, providing us with a deeper history of rhetoric that transcends the written and the televised, and reveals the artifacts of our communicative past.


Making Camp

Making Camp
Author: Helene A. Shugart
Publisher: University of Alabama Press
Total Pages: 200
Release: 2008-04-15
Genre: Language Arts & Disciplines
ISBN: 0817316078

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The rhetorical power of camp in American popular culture Making Camp examines the rhetoric and conventions of “camp” in contemporary popular culture and the ways it both subverts and is co-opted by mainstream ideology and discourse, especially as it pertains to issues of gender and sexuality. Camp has long been aligned with gay male culture and performance. Helene Shugart and Catherine Waggoner contend that camp in the popular media—whether visual, dramatic, or musical—is equally pervasive. While aesthetic and performative in nature, the authors argue that camp—female camp in particular—is also highly political and that conventions of femininity and female sexuality are negotiated, if not always resisted, in female camp performances. The authors draw on a wide range of references and figures representative of camp, both historical and contemporary, in presenting the evolution of female camp and its negotiation of gender, political, and identity issues. Antecedents such as Joan Crawford, Wonder Woman, Marilyn Monroe, and Pam Grier are discussed as archetypes for contemporary popular culture figures—Macy Gray, Gwen Stefani, and the characters of Xena from Xena: Warrior Princess and Karen Walker from Will & Grace. Shugart and Waggoner find that these and other female camp performances are liminal, occupying a space between conformity and resistance. The result is a study that demonstrates the prevalence of camp as a historical and evolving phenomenon in popular culture, its role as a site for the rupture of conventional notions of gender and sexuality, and how camp is configured in mainstream culture and in ways that resist its being reduced to merely a style.