Aspectos Legais Da Aplicacao Do Codigo De Defesa Do Consumidor Nas Estrategias De Marketing PDF Download

Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Aspectos Legais Da Aplicacao Do Codigo De Defesa Do Consumidor Nas Estrategias De Marketing PDF full book. Access full book title Aspectos Legais Da Aplicacao Do Codigo De Defesa Do Consumidor Nas Estrategias De Marketing.

Aspectos legais nas relações de consumo

Aspectos legais nas relações de consumo
Author: Marcos Cesar de Souza Lima
Publisher: Editora FGV
Total Pages: 162
Release: 2020-07-22
Genre: Law
ISBN: 6556520152

Download Aspectos legais nas relações de consumo Book in PDF, ePub and Kindle

O estudo do direito do consumidor no Brasil e no mundo mostra-se tão necessário quanto compreender cenários ou planejar o crescimento financeiro e estratégico de uma empresa. Essa necessidade decorre do fato de as relações de consumo serem formadas desde simples relações obrigacionais a grandes contratos de compra e venda de produtos e serviços. Todos somos consumidores. Essa afirmação reforça ainda o fato de que um Brasil composto por mais de 208 milhões de pessoas, que a todo momento concretizam as relações de consumo previstas na Lei no 8.078/1990, conhecida como Código de Defesa do Consumidor (CDC), exige tanto da iniciativa privada como do poder público uma visão aplicada dos direitos e deveres que cabem a consumidores e fornecedores. Esses aspectos legais das relações de consumo são abordados neste livro.


An Introduction to Online Platforms and Their Role in the Digital Transformation

An Introduction to Online Platforms and Their Role in the Digital Transformation
Author: OECD
Publisher: OECD Publishing
Total Pages: 218
Release: 2019-05-13
Genre:
ISBN: 926455954X

Download An Introduction to Online Platforms and Their Role in the Digital Transformation Book in PDF, ePub and Kindle

This report contains detailed profiles of twelve of the world’s leading platform companies and derives insights from those profiles about what platforms actually do, how they do it, and why they succeed financially.


ESG nas relações de consumo

ESG nas relações de consumo
Author: Fabíola Meira de Almeida Breseghello
Publisher: Editora Singular
Total Pages: 261
Release: 2022-11-18
Genre: Law
ISBN: 6586352754

Download ESG nas relações de consumo Book in PDF, ePub and Kindle

"(...) Cada vez mais os consumidores se preocupam em adquirir produtos e serviços éticos, ou seja, que foram produzidos, anunciados e comercializados a partir dos princípios expostos no Pacto Global. Os produtos e serviços, na nova percepção dos consumidores, levam junto o contexto da sua linha de produção e comercialização. O livro, agora apresentado, enfrenta estes diversos problemas complexos, com análises fundamentadas e, muitas vezes, com sugestões para aprimoramento do próprio sistema. É a ciência cumprindo seu papel de trazer reflexões no intuito de melhorar as relações humanas. São 17 artigos que dão um destaque ao ESG no contexto do Direito das Relações de Consumo. Por óbvio, pela própria formação dos diversos autores – componentes do Comitê de Relações de Consumo do IBRAC (Instituto Brasileiro de Estudos de Concorrência, Consumo e Comércio Internacional) – os artigos enfrentam o universo das responsabilidades empresariais no contexto de uma sociedade de consumo. (...)" Marcelo Gomes Sodré


The Laws of Robots

The Laws of Robots
Author: Ugo Pagallo
Publisher: Springer Science & Business Media
Total Pages: 222
Release: 2013-05-16
Genre: Law
ISBN: 9400765649

Download The Laws of Robots Book in PDF, ePub and Kindle

This book explores how the design, construction, and use of robotics technology may affect today’s legal systems and, more particularly, matters of responsibility and agency in criminal law, contractual obligations, and torts. By distinguishing between the behaviour of robots as tools of human interaction, and robots as proper agents in the legal arena, jurists will have to address a new generation of “hard cases.” General disagreement may concern immunity in criminal law (e.g., the employment of robot soldiers in battle), personal accountability for certain robots in contracts (e.g., robo-traders), much as clauses of strict liability and negligence-based responsibility in extra-contractual obligations (e.g., service robots in tort law). Since robots are here to stay, the aim of the law should be to wisely govern our mutual relationships.


Translational Medicine

Translational Medicine
Author: Joy A. Cavagnaro
Publisher: CRC Press
Total Pages: 952
Release: 2021-11-26
Genre: Medical
ISBN: 1000471853

Download Translational Medicine Book in PDF, ePub and Kindle

Translational Medicine: Optimizing Preclinical Safety Evaluation of Biopharmaceuticals provides scientists responsible for the translation of novel biopharmaceuticals into clinical trials with a better understanding of how to navigate the obstacles that keep innovative medical research discoveries from becoming new therapies or even making it to clinical trials. The book includes sections on protein-based therapeutics, modified proteins, oligonucleotide-based therapies, monoclonal antibodies, antibody–drug conjugates, gene and cell-based therapies, gene-modified cell-based therapies, combination products, and therapeutic vaccines. Best practices are defined for efficient discovery research to facilitate a science-based, efficient, and predictive preclinical development program to ensure clinical efficacy and safety. Key Features: Defines best practices for leveraging of discovery research to facilitate a development program Includes general principles, animal models, biomarkers, preclinical toxicology testing paradigms, and practical applications Discusses rare diseases Discusses "What-Why-When-How" highlighting different considerations based upon product attributes. Includes special considerations for rare diseases About the Editors Joy A. Cavagnaro is an internationally recognized expert in preclinical development and regulatory strategy with an emphasis on genetic medicines.. Her 40-year career spans academia, government (FDA), and the CRO and biotech industries. She was awarded the 2019 Arnold J Lehman Award from the Society of Toxicology for introducing the concept of science-based, case-by-case approach to preclinical safety evaluation, which became the foundation of ICH S6. She currently serves on scientific advisory boards for advocacy groups and companies and consults and lectures in the area of preclinical development of novel therapies. Mary Ellen Cosenza is a regulatory toxicology consultant with over 30 years of senior leadership experience in the biopharmaceutical industry in the U.S., Europe, and emerging markets. She has held leadership position in both the American College of Toxicology (ACT) and the International Union of Toxicology (IUTOX) and is also an adjunct assistant professor at the University of Southern California where she teaches graduate-level courses in toxicology and regulation of biologics.


Occupational Safety and Hygiene

Occupational Safety and Hygiene
Author: Pedro Arezes
Publisher: CRC Press
Total Pages: 648
Release: 2013-04-04
Genre: Technology & Engineering
ISBN: 1138000477

Download Occupational Safety and Hygiene Book in PDF, ePub and Kindle

Occupational Safety and Hygiene presents selected papers from the International Symposium on Occupational Safety and Hygiene – SHO2013 (Guimarães, Portugal, 14-15 February 2013), which was organized by the Portuguese Society for Occupational Safety and Hygiene (SPOSHO). The contributions from 15 different countries focus on: - Occupational safety - Risk assessment - Safety management - Ergonomics - Management systems - Environmental ergonomics - Physical environments - Construction safety - Human factors The papers included in the book are mainly based on research carried out at universities and other research institutions, but they are also based on practical studies developed by Occupational Health & Safety (OHS) practitioners within their companies. As a result, this book will be useful to get acquainted with the state-of-the-art of the research within the aforementioned domains, as well as with some practical tools and approaches that are currently used by OHS professionals worldwide.


Corrupt Cities

Corrupt Cities
Author:
Publisher: World Bank Publications
Total Pages: 180
Release: 2000
Genre: Political Science
ISBN: 9780821346006

Download Corrupt Cities Book in PDF, ePub and Kindle

Much of the devastation caused by the recent earthquake in Turkey was the result of widespread corruption between the construction industry and government officials. Corruption is part of everyday public life and we tend to take it for granted. However, preventing corruption helps to raise city revenues, improve service delivery, stimulate public confidence and participation, and win elections. This book is designed to help citizens and public officials diagnose, investigate and prevent various kinds of corrupt and illicit behaviour. It focuses on systematic corruption rather than the free-lance activity of a few law-breakers, and emphasises practical preventive measures rather than purely punitive or moralistic campaigns.