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App Savvy

App Savvy
Author: Ken Yarmosh
Publisher: "O'Reilly Media, Inc."
Total Pages: 352
Release: 2010-08-31
Genre:
ISBN: 9781449397333

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How can you make your iPad or iPhone app stand out in the highly competitive App Store? While many books simply explore the technical aspects of iPad and iPhone app design and development, App Savvy also focuses on the business, product, and marketing elements critical to pursuing, completing, and selling your app -- the ingredients for turning a great idea into a genuinely successful product. Whether you're a designer, developer, entrepreneur, or just someone with a unique idea, App Savvy explains every step in the process, with guidelines for planning a solid concept, engaging customers early and often, developing your app, and launching it with a bang. Author Ken Yarmosh details a proven process for developing successful apps, and presents numerous interviews with the App Store's most prominent publishers. Learn about the App Store and how Apple's mobile devices function Follow guidelines for vetting and researching app ideas Validate your ideas with customers -- and create an app they’ll be passionate about Assemble your development team, understand costs, and establish a workable process Build your marketing plan while you develop your application Test your working app extensively before submitting it to the App Store Assess your app's performance and keep potential buyers engaged and enthusiastic


APPetite™

APPetite™
Author: Troy Wragg
Publisher: Ymerodraeth Publishing
Total Pages: 59
Release: 2018-04-28
Genre: Computers
ISBN:

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In today’s day and age, we are consumed by our cell phones. The term “there is an app for that” is relentlessly expanding. Almost everyone you meet has an idea for an app, a way to improve a current app, or owns a business that wants to join the bricks and clicks society. The overarching problem of why these apps never get developed comes down to funding; plain and simple. Lack of knowledge, courage, and confidence also play key factors, but let’s be honest – it’s all about the money. Unless you have a computer engineering background, rich parents, and high-level Silicon Valley connections, chances are your app will never make it. Here’s an important fact - that’s what the media and tech industry want you to think. Truth be told, you can build a successful app without needing Venture Capital, expensive coders, and a marketing budget that seeks to satisfy only the App Store or Google Play. APPetite™ will show you, step-by-step, how you can make your app idea not only a reality, but a profitable success!


Money-Making Opportunities for Teens Who Are Computer Savvy

Money-Making Opportunities for Teens Who Are Computer Savvy
Author: Kathy Furgang
Publisher: The Rosen Publishing Group, Inc
Total Pages: 82
Release: 2013-07-15
Genre: Juvenile Nonfiction
ISBN: 1448893917

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Those with an aptitude and passion for all things digital will find a vast array of creative money-making ideas, including IT work for family, friends, and neighbors, freelance Web design, photo and video services, and app creation. A balanced mixture of entrepreneurial, freelance, and traditional employment opportunities are presented, and important tips regarding networking, customer service and relations, and business ethics are offered. This one-stop, all-inclusive resource is all the budding and talented techie needs to launch him- or herself into the next great wave of innovative digital billionaires.


Tapworthy

Tapworthy
Author: Josh Clark
Publisher: "O'Reilly Media, Inc."
Total Pages: 324
Release: 2010-06-08
Genre: Computers
ISBN: 1449394248

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So you've got an idea for an iPhone app -- along with everyone else on the planet. Set your app apart with elegant design, efficient usability, and a healthy dose of personality. This accessible, well-written guide shows you how to design exceptional user experiences for the iPhone and iPod Touch through practical principles and a rich collection of visual examples. Whether you're a designer, programmer, manager, or marketer, Tapworthy teaches you to "think iPhone" and helps you ask the right questions -- and get the right answers -- throughout the design process. You'll explore how considerations of design, psychology, culture, ergonomics, and usability combine to create a tapworthy app. Along the way, you'll get behind-the-scenes insights from the designers of apps like Facebook, USA Today, Twitterrific, and many others. Develop your ideas from initial concept to finished design Build an effortless user experience that rewards every tap Explore the secrets of designing for touch Discover how and why people really use iPhone apps Learn to use iPhone controls the Apple way Create your own personality-packed visuals


The Next Big Thing

The Next Big Thing
Author: Barbara Gottfried Hollander
Publisher: The Rosen Publishing Group, Inc
Total Pages: 66
Release: 2012-07-15
Genre: Juvenile Nonfiction
ISBN: 1448869323

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Many of the richest young entrepreneurs in the world have earned their money by developing digital products. Digital products are goods and services that can be stored, used, and delivered in an electronic format. Today, they include a wide variety of products, such as apps, Web sites, blogs, games, and online social networks. Technological advancements—including the continual release of new platforms—provide a growing number of opportunities for young digital entrepreneurs. The author explains how to develop a concept for a digital product that users will love. In addition, chapters cover practical matters involved in creating a start-up, including evaluating the market, writing a business plan, and protecting one's intellectual property. Stories of real-life teen entrepreneurs enliven the text and inspire the reader.


The Savvy Ally

The Savvy Ally
Author: Jeannie Gainsburg
Publisher: Rowman & Littlefield
Total Pages: 287
Release: 2023-03-14
Genre: Social Science
ISBN: 1538169258

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Bursting with passion and humor, The Savvy Ally: A Guide for Becoming a Skilled LGBTQ+ Advocate is a treasure trove for allies to the LGBTQ+ communities. This fully revised second edition includes: The most current information on identities and LGBTQ+ language Tips for respectfully sharing, gathering, and using pronouns LGBTQ+ etiquette, including common language bloopers toavoid Tools for navigating difficult conversations Best practices for creating LGBTQ+ inclusive spaces Appropriate actions to take after messing up Techniques for self-care and sustainable allyship The Savvy Ally is a vital resource for teachers, mental health professionals, healthcare providers, college professors, faith leaders, family members, and friends who want to support and advocate for the LGBTQ+ people in their lives and help make the world a safer, more inclusive place. This informative, encouraging, and easy-to-understand guidebook will jump-start even the most tentative ally. 100% of the royalties from the first year of sales of this 2nd edition will be donated to nonprofit organizations working to build a safer and more inclusive world for LGBTQ+ people.


Mobile Influence

Mobile Influence
Author: Chuck Martin
Publisher: Macmillan
Total Pages: 258
Release: 2013-06-11
Genre: Business & Economics
ISBN: 1137278501

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Mobile Influence identifies the six moments in the timeline of a sale which marketers must target effectively in order to reach the mobile buyer. From location-based marketing to mobile payment systems, the model gives marketers access to the tools necessary to build a new sales framework that addresses the future of the market.


Build watchOS Apps

Build watchOS Apps
Author: Maurice Kelly
Publisher: Peachpit Press
Total Pages: 546
Release: 2015-12-07
Genre: Computers
ISBN: 0134175220

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Quickly get started creating WatchKit apps with this essential beginners guide to building apps for the Apple Watch. In this book, coauthors Mark Goody and Maurice Kelly introduce you to the technical aspects of building WatchKit apps and show you how to create a WatchKit project. In each chapter, Mark and Maurice highlight key WatchKit concepts, offering guidance and highlighting best practices, on the way to building apps for the Apple Watch. Readers will not just learn the concepts of WatchKit but understand how to use them in a real-world setting. Mark and Maurice cover how to use extensions to extend functionality and content to the watch, how to handle navigation and controls, and how to design the user interface for your apps. The coauthors look at how to handle notifications and how to communicate with an iPhone before turning to how to ship your WatchKit app. Readers will learn how to * Configure their WatchKit project. * Create interfaces and navigate between screens. * Work with interface objects. * Manage information with glances. * Handle remote and local notifications. Part of the Develop and Design series, books built for both sides of your brain.


The Third Screen

The Third Screen
Author: Chuck Martin
Publisher: Nicholas Brealey
Total Pages: 346
Release: 2014-12-08
Genre: Business & Economics
ISBN: 1857889932

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The ultimate guide to mobile marketing - revised and updated! An American Express Open Forum Best Business Book We are in the midst of a technological revolution bigger than the television or the PC. How do we, as marketers, harness mobile technology to serve our customers most effectively? With the "first screen" - the television - companies sent ads directly into consumers' living rooms, reaching millions with one campaign. The "second screen" - the personal computer - increased interaction between companies and consumers and allowed for immediate customer feedback. Now, the "third screen" - the mobile device - changed the game in an even more revolutionary way. The Third Screen: The Ultimate Guide to Mobile Marketing defines the implications, strategies, and tactics used to thrive in business during the mobile revolution. This revised, updated edition links technological developments to behavioral changes, reveals the unexpected forces of the changes in mobile, and equips marketers and businesses for the future.


Sasha Savvy Loves to Code

Sasha Savvy Loves to Code
Author: Sasha Ariel Alston
Publisher:
Total Pages: 44
Release: 2017-06-02
Genre: Camps
ISBN: 9780997135428

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Sasha Savvy decides to give Coding Camp a chance even though she thinks it will be boring and doesn't think she is good with computer stuff. Sasha's mom, a Software Developer, gives her a unique formula to help her remember how to code but will it be enough to get her through a challenging first day of camp with bugs everywhere?